Pre School Quiz 1. Communication & Mass Media - Journalism

1

Two journalists write stories on the pros and cons of shock collars for dogs. One writes for a traditional, print-only newspaper. The other writes for a paper that has a digital component and the story is available online. Compare the interaction that each writer would have with readers of their stories.

2

Identify three ways in which you, using digital reporting tools, can be an innovative content creator.

3

Explain what «brand voice» is and why it is important for the writer to embrace and work with this voice on behalf of the brand.

4

Explain how Wi-Fi has changed the workspace and workday for those in the writing profession.

5

Answer the following statements true (T) or false (F)

6

Answer the following statements true (T) or false (F)

7

Media professionals use specific strategies to begin and organize their writing which are __________ and __________.

8

FAJA is the acronym for what?

9

Why is it important to identify the audience for your message before you begin writing?

10

In which industry is there anticipated to be the most growth for public relations professionals through 2022?

11

FAJA Points are like the ancient Greek’s statis or, in other words, __________.

12

Which of these FAJA Points helps the writer define and explain situations, problems, or issues?

13

Refocusing your thinking, as described in the Professional Strategy Triangle process, is designed to yield what end result?

14

Writers in the realm of broadcast media __________.

15

When journalist Nathan Crooks says in one of his Seven Tips for a Successful Journalism Career to “be prepared to jump on a new story,” what does he mean?

16

The continuous circle icon in the center of the Professional Strategy Triangle is symbolic of which process?

17

According to the Professional Strategy Triangle, when you start a project, which one of these do you do first?

18

Today, the most original reporting comes from which industry?

19

Advertising is about creating messages that __________.

20

Which field is called the most creative of the media writing sectors?

21

Which of these publications exists in print and digital form?

22

The three major media professions are __________.

23

The shift in how media is created and consumed is causing a convergence of the public relations and advertising industries into a new area called __________.

24

According to Alycia Rea, Group Director of The Zimmerman Agency in the Frontline Media Writing Profile, writing is an __________. (Select one)

25

A goal of visual communication is create ________ images that challenge and enrich a person's life

26

According to ________, "Photography is the only ‘language' understood in all parts of the world, and bridging all nations and cultures."

27

________ developed the Blisssymbolics pictograph system

28

Images can be recalled more easily when they invoke emotional and________ thoughts

29

According to the author, the element that links all the chapters together is ________

30

Graffiti is a social problem for cities around the world mainly because it is ________

31

Photographer ________ uses non-traditional lighting methods including candles, flashlights, and lasers

32

The original name of the social networking site Facebook was ________

33

The science fiction writer who coined the phrase cyberspace was ________

34

Combining two of more existing applications into a distinct service is called a ________

35

If Web 1.0 was about reading, Web 2.0 is about ________ and________

36

An important issue facing visual communicators is ________ versus ________

37

URL stands for ________

Find your answers, solutions and more...

We made it much easier for you to find exactly what you're looking for on Sciemce. Enjoy our search engine "Clutch."

Save a GPA. Donate your notes with us.

Pre School Quiz 1. Communication & Mass Media - Journalism

Recent Packs