Uses and gratifications research comparing print and online publications has shown

a) All gratifications associated with the print version are also served by the online version
b) The online version fulfills more gratifications than print
c) The print version fulfills more gratifications than online
d) Both the print and online versions leave many gratifications unfulfilled


a

Communication & Mass Media

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At the personal identity end of the personal-social identity continuum, we emphasize the ways that we are similar to other group members

Indicate whether the statement is true or false

Communication & Mass Media

Matching

1) listening for understanding 2) attempting to feel what another person feels A) empathic feeling listening B) objective listening C) nonjudgmental listening D) critical listening E) surface listening F) depth listening 3) detaching yourself from the interests of the other person when you listen 4) listening to the literal meaning of what you hear 5) listening with a view toward making some kind of evaluation 6) listening to the deeper or hidden meaning of what you hear

Communication & Mass Media

The Production Code Administration was so successful that no federal censorship laws were ever passed and it lasted until the early 1950s:

a) true; b) false

Communication & Mass Media

Who are the people that influence the public and their behaviors and motivate organizations toward constructive change?

a) Leader b) Managers c) Executives d) Employees

Communication & Mass Media