Greta is attempting to get as many orders as possible. Which direct marketing tool is generally associated with the highest order response rate?

A) e-mail to an internal company list
B) direct mail to an internal company list
C) e-mail to a general list
D) direct mail to a general list
E) no difference between e-mail and direct mail


B) direct mail to an internal company list

Business

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In a SWOT analysis, potential internal weaknesses are harmful when they identify all key areas that require improvement. Weaknesses focus on the absence of certain strengths, including absence of an Internet marketing plan, damaged reputation, problem areas for service, outdated technology, employee issues, and so on.

Answer the following statement true (T) or false (F)

Business

If the credit subtotal is greater than the debit subtotal in the Income Statement columns of a worksheet, the difference

A) indicates that the company incurred an operating loss during the period. B) could represent payment of dividends by the entity during the period. C) indicates that an error has been made in the accounting process. D) indicates that the company earned a net income during the period.

Business

The budget assumes that 60% of commission expenses are paid in the month in which they are incurred and the remaining 40% are paid one month later. In addition, 50% of salaries expenses are paid in the month in which they are incurred, and the remaining 50% are paid one month later. Miscellaneous expenses, rent expense, and utility expenses are assumed to be paid in the same month in which they are incurred. Insurance was prepaid for the year on January 1. Prepare a schedule of cash payments for selling and administrative expenses for the quarter ending June 30.

Chavez Manufacturing Company's budgeted income statement includes the following data:

Business

Advantages to writing a resume include all EXCEPT which of the following?

a. Provides an opportunity to reflect on your skills b. Ensures you will be offered the perfect job c. Helps you prepare for the job interview by reviewing your qualifications d. Reminds you of things to include on a job application e. Sets you apart from others

Business