A _____ is a price reduction offered to a consumer, an industrial user, or a marketing intermediary in return for prompt payment of a bill

a. cash discount

b. quantity discount

c. functional discount
d. seasonal discount


ANSWER: a

A cash discount is a price reduction offered to a consumer, an industrial user, or a marketing intermediary in return for prompt payment of a bill.Prompt payment saves aseller carrying charges and billing expenses and allows the seller to avoid bad debt.

Business

You might also like to view...

Paid personal communication that seeks to inform customers and persuade them to purchase products in an exchange situation is

A. personal promotion. B. advertising. C. personal selling. D. public relations. E. individual promotion.

Business

Any group of people who, as individuals or as organizations, have needs for products in a product class and who have the ability, willingness, and authority to buy such products is a(n)

A. business market. B. market. C. undifferentiated market. D. segmented market. E. market variable.

Business

Capital stock refers to the value received by the corporation for its outstanding stock

Indicate whether the statement is true or false

Business

A 2,300 acre farm was sold for $963,500. If the house and equipment are worth $188,400 and the land represents the balance, what was the price paid per acre for the land?

Business