PR practitioners help organizations spread their story to the targeted public. Who has the chief responsibility for this process?

a) Media liaison officer
b) Internal publics associate
c) Production manager
d) External publics associate


ANS: a

Communication & Mass Media

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Teams with a task orientation:

a. Commit to performance standards b. Have higher forms of education c. Have difficulty resolving conflict d. All of the above

Communication & Mass Media

The technical language of a professional group, such as doctors and lawyers, is known as ______.

A. cant B. jargon C. substandard English D. slang

Communication & Mass Media

Julie is a member of a sorority and believes that since she is a member of a Greek organization she and all of her fellow sorority sisters are superior to all the non-Greek students on campus

Julie is demonstrating which of the following statements? A. sexism B. racism C. stereotyping D. ethnocentrism

Communication & Mass Media

How are topical and chronological organizational patterns different?

What will be an ideal response?

Communication & Mass Media