One way to make a service more tangible is to have customers ________.
A. Google the service and see who provides the services in their area
B. read about it on a website
C. experience the service through a trial
D. use the service at a regular basis
E. receive a brochure that highlights the advantages and disadvantages of the service
Answer: C
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Inventory affects ______.
a. customer satisfaction b. corporate strategies c. compliance with government regulations d. adherence to ISO specifications
The elements of the marketing mix are combined to
A. demonstrate the expertise of the marketing staff. B. meet product display requirements. C. encourage in-house support for marketing. D. fulfill trade show and other promotional commitments. E. satisfy the target market.
Short-term financing not backed by collateral is called
A. debt capital. B. unsecured financing. C. mortgage bonds. D. trade credit. E. unprotected financing.
What is the mean value for the following scores: 10, 35, 40, 60, 55, 25, 50?
a.45 b.44.17 c.40 d.39.29