A few global brands appear to be most trusted in all markets. Give examples. Which are the characteristics of these brands that have made them successful? (max 180 characteristics)

What will be an ideal response?


Nivea, Colgate, Nokia, Coca-Cola
They were the first to enter new markets, strong in distribution, they are old, and people view them as local brands.

Business

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Indicate whether the statement is true or false

Business

An increase in a firm's expected growth rate would cause its required rate of return to

A. increase. B. decrease. C. fluctuate less than before. D. fluctuate more than before. E. possibly increase, possibly decrease, or possibly remain constant.

Business

Battery is any act that puts a person in fear of being physically harmed by another

Indicate whether the statement is true or false

Business

Intellectual property violations must be taken to the U.S. Attorney for prosecution

a. True b. False Indicate whether the statement is true or false

Business