How did the Burger King Be Your Way campaign leverage its campaign online?
a. the use of tactics such as special burger wrappers and its famous crown
b. with a website on the history of LGBTQ issues in America
c. with videos featuring consumers
d. with San Francisco-based live events
c. with videos featuring consumers
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I-messages help avoid making the listener defensive by ______.
a. focusing on the speaker’s feelings b. providing appropriate specificity c. acknowledging the time frame d. probing the middle ground
Concealing relevant evidence of a major crime from a court of law falls under which area of liability?
a. Conspiracy b. Libel c. Misappropriation d. Invasion
Which of the following is the best example of Internet addiction?
A. Jackie spends an excessive amount of money shopping online. B. Toni gets into arguments online with people who have opposing political views. C. Adrian uses someone else’s photos on a social media website and interacts with others pretending to be that person. D. Mel regularly stays up all night and skips classes to play online video games.
What does cultural imperialism refer to?
A. the resistance of people in the United States to popular culture forms from other countries B. the idea that many white people have superiority over people of color C. the dominance of U.S. popular cultural forms throughout the world D. the technological advancement of the United States in media forms