Which strategy is designed to create product differences that distinguish the company's product from all others in the eyes of consumers?
a. product differentiation
b. competitive advantage
c. feature analysis
d. benchmarking
e. objective-and-task method
Ans: a. product differentiation
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A straight rebuy purchase decision occurs:
A) when the firm has previously chosen a vendor and intends to place a reorder B) when a company is dissatisfied with their current vendor and wants to consider new options C) when a new company makes an offer that appears to be more attractive than what is currently being supplied by the current vendor D) at the end of a contractual relationship and the company wants to evaluate competitive bids
When a dividend is not declared on preferred stock, and the common shareholders cannot receive a dividend until all past and current dividends are paid to the preferred shareholders, the preferred stock is:
A. nonparticipating. B. participating. C. noncumulative. D. cumulative.
What is the process of breaking down an end item into the components and materials required called?
A. MRP explosion B. netting C. lot sizing D. inventory phasing
Aunt Anastasia's available hours for paint and seal have fallen from 80 hours to 60 hours because of other commitments. How will this affect her profits?
A) Profits will increase by $30. B) Profits will decrease by $20. C) Profits will increase by $20. D) Profits will not change.