What did Starbucks state as the reason they quit writing “Race Together” on the cups after one week?

a. The CEO decided that a retail setting was not the place to engage in social issues.
b. The feedback from social media was simply too critical and sales were declining.
c. The initiative lasted for its intended run date and was simply a jumping off point in the conversation.
d. The CEO and Vice President of Corporate Communications felt threatened so the initiative was stopped.


c. The initiative lasted for its intended run date and was simply a jumping off point in the conversation.

Communication & Mass Media

You might also like to view...

When we state language organizes and classifies reality, we express the idea that we tend to group words, concepts, shapes and images, for example, by their physical proximity and/or their similarity to one another

Indicate whether the statement is true or false

Communication & Mass Media

What are the three steps of Sissela Bok’s model for ethical decision-making?

What will be an ideal response?

Communication & Mass Media

An example that describes an imaginary situation that could conceivable take place in the way

it is described as a(n)__________ example. A. hypothetical B. extended C. brief D. literal

Communication & Mass Media

Drawing from your own experiences, describe three examples of group norms.

What will be an ideal response?

Communication & Mass Media