It is best to wait to write a business plan until you find lenders or investors.

Answer the following statement true (T) or false (F)


False

Business

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Many advertising researchers believe that emotional reaction tests to ads are more accurate than physiological arousal tests because emotional reactions cannot be easily faked

Indicate whether the statement is true or false

Business

Which of the following is not a good example of a substitute product that triggers stronger competitive pressures?

A. Coca-Cola as a substitute for Pepsi B. wireless phones as a substitute for wired telephones C. a salad as a substitute for French fries D. video-on-demand services from a cable TV company as a substitute for going to the movies E. snowboards as a substitute for snow skis

Business

A useful tactic for increasing capacity is to redesign a product in order to facilitate more throughput

Indicate whether the statement is true or false

Business

The most common tactic to arrange departments in a process-oriented layout is to minimize material handling costs

Indicate whether the statement is true or false

Business