Why is it important to emphasize benefits during a sales presentation?
A. Identifying the buyer's decision level
B. Meeting the needs of the buyer
C. Uncovering the buyer's concerns
D. Conducting a needs assessment
E. Overcoming the buyer's price objections
Answer: B
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Who was known as "the father of industrial psychology"?
A. Hugo Munsterberg B. Mary Parker Follett C. Max Weber D. Elton Mayo E. Frederick Taylor
Products that have been completed and are ready for sale at the end of the accounting period are known as costs of goods sold
a. True b. False Indicate whether the statement is true or false
An organization with a market orientation
A. identifies prospective buyers, understands them intimately, and develops favorable long-term perceptions of the organization and its offerings so that they will choose it in the marketplace. B. strives to satisfy the needs of consumers while also trying to achieve its goals. C. satisfies the needs of consumers in a way that provides for society's well being. D. focuses its efforts on continuously collecting information about customers' needs, sharing this information across departments, and using it to create customer value. E. focuses its efforts on continuously collecting information about the environment, keeping abreast of competitors' actions, and using this information to create product innovation.
A _____ is a specific area of knowledge.
A. neural network B. domain C. domino D. protocol