Which of these individuals is generally credited with being "the father of public relations"?

A) George Creel
B) Edward L. Bernays
C) Ivy Ledbetter Lee
D) George V.S. Michaelis
E) Ron Zeigler


Answer: B

Communication & Mass Media

You might also like to view...

A well-prepared outline tests the scope of ________, allowing you to add, delete, expand or condense information

a. content b. audience interest c. vividness d. delivery

Communication & Mass Media

In terms of motives that prompt communication with instructors, students who want to learn more about course requirements and needed materials illustrate

a. functional motives. b. relational motives. c. participatory motives. d. excuse-making motives. e. sycophantic motives.

Communication & Mass Media

Communication as ___________ is the oldest and most simplistic of the models of human communication.

A. action B. interaction C. transaction D. system

Communication & Mass Media

The professor reminded the students to be in the moment and focus on what their classmates were saying and not think about what kind of pizza they were ordering for dinner or who was sending them a text message. The professor is advocating for __________.

A. mapping B. mindfulness C. reflection D. feedback

Communication & Mass Media