One of the widely known theories of identities is the social identity theory. Which of the following best describes its claims on social identity formation?

A. Social identity is formed based on ascribed characteristics only.
B. Social identity is formed based on the context in which it occurs.
C. Social identity is formed based on the social categories of group memberships.
D. Social identity is formed based on the extent to which we are successfully or
unsuccessfully interpellated.


C. Social identity is formed based on the social categories of group memberships.

Communication & Mass Media

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The merger of two conglomerates became the talk of the entire media. The public who heard the news and talk shows, however, received various conflicting messages

There were rumors about reducing employees and writing off one of the departments entirely. The media reported all these rumors. What ethical criterion was omitted here? a) Pretend certainty when it is tentative. b) Compound the situation that is simple. c) Intentionally misrepresent the facts. d) Use appeal that lacks evidence.

Communication & Mass Media

Phong is in the market for a new car and hopes to buy a Toyota Scion. It seems everywhere he goes lately he sees a Scion on the road. What does this exemplify in the process of selecting stimuli?

a. repetitious stimuli b. motives c. change in stimulation d. intense stimuli e. organization

Communication & Mass Media

If you are giving a speech about how to prepare for retirement, what audience perspectives should you keep in mind in order to present a speech that makes a significant impact on the audience?

What will be an ideal response?

Communication & Mass Media

When a group begins to view itself as powerful and omnipotent, acts close ?minded, and pressures members toward uniformity, the group is exhibiting symptoms of

a. conformity. b. groupthink. c. conflict. d. cohesiveness.

Communication & Mass Media