Several years ago, Black & Decker purchased General Electric's small appliances product line. Black & Decker purchased the line because it needed the cash generated from a product line that had a dominant market share in the slow-growth small appliance industry. GE's small appliances product line is most likely a ________ for Black & Decker.
A. star
B. hedgehog
C. cash cow
D. question mark
E. dog
Answer: C
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Jim sees himself as being confident, powerful, and heroic. According to the BrandAsset Archetypes model developed by ad agency Young & Rubicam, Jim would be classified as a ________
A) patriarch B) sage C) troubadour D) warrior
The number of GRPs attained by a TV schedule is the product of the reach and the frequency. In this case, frequency is the number of times the commercial is aired
Indicate whether the statement is true or false
If a management accountant confides to a relative that his or her company has a confidential plan to merge with another company in the near future, the accountant has
A) not violated ethical standards. B) violated ethical standards only if the relative owns stock in the company. C) violated ethical standards because the relative could stand to gain personally from that information. D) not violated ethical standards because the information was relayed to a family member only.
For 20x5, Devers Enterprises had average total assets of $1,040,000, sales of $900,000, net income of $100,000, net cash flows from operating activities of $150,000, dividend payments of $50,000, purchases of plant assets of $120,000, and sales of plant
assets of $110,000. Using this information, compute (a) cash flow yield, (b) cash flows to sales, (c) cash flows to assets, and (d) free cash flow. Round amounts to one decimal place.