Which of the following is NOT one of the guidelines provided for the Front Line on how to handle customer complaints?
a. Consider compensation
b. Keep the customer informed of progress
c. Explain the problem from the service firm's point of view
d. Acknowledge the customer's feelings
e. Act fast
c
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When a writer has relevant but essential material for a proposal, where should he or she include that material?
The Clean Air Act requires that the standard of performance for new stationary sources that are constructed or modified after the publication of regulations reflect emissions achievable through application of the best available technological system of continuous emission reduction
a. True b. False Indicate whether the statement is true or false
The traditional payback period technique that is used in capital budgeting analyses:
A. is the simplest and oldest formal method used to evaluate capital budgeting projects. B. directly accounts for the time value of money. C. considers the discounted value of cash flows beyond the project's payback period. D. always results in maximizing the value of the firm when used to evaluate mutually exclusive projects. E. incorporates risk into the discount rate that is used to compute the payback period.
McBurger has just developed a new method of preparing its products that greatly reduces the fat content and other medical problems associated with fast food. Although still in the developmental phase, McBurger has been very careful not to release any
information regarding the process. The information is constantly under lock and key. Jerry, a competitor's employee, took a public tour of McBurger University to evaluate going to work for McBurger. While on the tour, he accidentally saw the process being conducted in a small laboratory that was visible to everyone, but not part of the tour. Jerry realized that probably no one else would recognize the process, and said nothing. Jerry was able to duplicate McBurger's process, and is now about to be promoted to vice-president of his company. Does McBurger have a claim against Jerry and his employer? What is the likely outcome? Discuss fully.