The secretary of a senior HR manager at an organization went to the local media to allege that her boss was asking sexual favors from her
To counter this claim, the HR manager's public relations representative went on the offensive and started questioning the secretary's character at a specially convened press conference. The PR officer also presented a detailed history of the secretary's past affairs and flings.
Which image restoration technique did the PR representative employ?
a) Attack the accuser
b) Compensate the victim
c) Minimize the negativity
d) Justify the act
a
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True False
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