Customer ________ refers to the perceived benefits, both monetary and nonmonetary, that a customer receives from a product compared to the cost associated with obtaining it.

Fill in the blank(s) with the appropriate word(s).


value

A company must establish the ways in which it will provide more value in its exchange with the customer than its competitors do. Customer value refers to the perceived benefits, both monetary and nonmonetary, that a customer receives from a product compared to the cost associated with obtaining it.

Business

You might also like to view...

Yue worked on a global team for an American company, and all her work had to be completed in her second language, English. Sometimes her teammates misinterpreted her meaning. This is an example of a(n) ______ barrier to communication.

A. decoding B. sender C. feedback D. receiver E. encoding

Business

Trust Engineering Company is considering the purchase of a new machine to replace an existing, worn machine. The old machine was purchased five years ago at a cost of $20,000, and it is being depreciated on a straight line basis to a salvage value of zero over its 10-year life. The new machine, which costs $30,000, falls into the Modified Accelerated Cost Recovery System (MACRS) 5-year class, and it has an estimated life of five years. If the old machine is replaced with the new machine, the change in depreciation expense that will occur in Year 3 of the new machine's life will be _____. The MACRS rates for 5-year class are Year 1 - 20%, Year 2 - 32%, Year 3 - 19%, Year 4 - 12%, Year 5 - 11%, Year 6 - 6%.

A. $2,000 B. $7,600 C. $3,700 D. $5,700 E. $18,200

Business

The Magnuson-Moss Act regulates product warranties.

Answer the following statement true (T) or false (F)

Business

Which of the following laws has the most exacting requirements for a valid separation agreement?

a. The Age Discrimination in Employment Act b. Title VII c. The Older Workers Benefit Protection Act d. The Americans with Disabilities Act

Business