Focused strategies keyed either to low cost or differentiation are especially appropriate for situations where
A. most industry rivals have weakly differentiated products.
B. the market is composed of distinctly different buyer groups who have different needs or use the product in different ways.
C. buyers have strong bargaining power and entry barriers are low.
D. most other rival firms are using a best-cost producer strategy.
E. most industry participants are also using a focused differentiation strategy.
Answer: B
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