Suzen knows Landry from work. Landry keeps to himself and always has the newest gadget, which he tells Suzen about. Suzen will often get the gadget herself, and she is the one who convinces the majority of the people in the organization to also make the purchase. Suzen is a(n) ______.
A. innovator
B. early adopter
C. early majority
D. late majority
B. early adopter
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When Tough Mudder launched in 2010, it spent its entire $8,000 communication budget on mobile advertising, which generated plenty of word of mouth
Indicate whether the statement is true or false
The entry to close the appropriate insurance account at the end of the accounting period is
A) debit Income Summary; credit Prepaid Insurance B) debit Prepaid Insurance; credit Income Summary C) debit Insurance Expense; credit Income Summary D) debit Income Summary; credit Insurance Expense
To study the positives and negatives of a list of possible solutions to a problem would be considered which step of the decision-making model explained in the textbook?
a. Generate multiple alternatives b. Identify and weigh decision criteria c. Choose, implement and evaluate the best alternative d. Rate alternatives on the basis of decision criteria
Words that connect other words or groups of words are ____
A) pronouns B) nouns C) conjunctions D) interjections