A marketer's use of _____________ tends to be less consistent.
A. advertising
B. sales promotion
C. public relations
D. personal selling
E. marketing
Answer: B
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Office Systems Corporation manufactures and sells various high-tech office automation products. Two divisions of Office Systems Corporation are the Computer Chip Division and the Computer Division. The Computer Chip Division manufactures one product, a "super chip," that can be used by both the Computer Division and other external customers. The following information is available on this month's
operations in the Computer Chip Division: Selling price per chip $50 Variable costs per chip $20 Fixed production costs $60,000 Fixed SG&A costs $90,000 Monthly capacity 10,000 chips External sales 6,000 chips Internal sales 0 chips Presently, the Computer Division purchases no chips from the Computer Chips Division, but instead pays $45 to an external supplier for the 4,000 chips it needs each month. Refer to Office Systems Corporation. Assume that next month's costs and levels of operations in the Computer and Computer Chip Divisions are similar to this month. What is the maximum of the transfer price range for a possible transfer of the chip from one division to the other? a. $50 b. $45 c. $35 d. $30
Convenience products, though inexpensive, require considerable shopping effort by buyers
Indicate whether the statement is true or false a. True b. False
Based on a predicted level of production and sales of 22,000 units, a company anticipates total variable costs of $99,000, fixed costs of $30,000, and operating income of $36,000. Based on this information, the budgeted amount of contribution margin for 20,000 units would be:
A. $66,000. B. $60,000. C. $90,000. D. $99,000. E. $150,000.
When dealing with conflict, never ask for help from others if difficulties arise.
Answer the following statement true (T) or false (F)