Product adaptation alters the product to meet local conditions or preferences. Identify four levels of adaptation
What will be an ideal response?
There are several levels of adaptation, including regional versions, country versions, city versions, and retailer versions.
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A product line can also be lengthened by adding more items within the present range. There are several motives for line filling. Which of the following is one of them?
A) responding to senior management wishes B) responding to consumer wishes C) reaching for incremental profits D) reaching for incremental capacity E) responding to sales-force demands
Which of the following would most likely help Victoria manage her time effectively?
A) preparing a "to do" list each day and prioritizing tasks B) creating a monthly sales log to submit to her manager C) making notes of customers she calls each week D) contacting customers by e-mail and text E) maintaining a separate home office telephone
When the International Association of Machinists brought a suit claiming that an agreement by member states of the Organization of Petroleum Exporting Countries (OPEC) to increase the price of crude oil through taxes and price-setting was in
violation of Sections 1 and 2 of the ________ Act, the federal district court dismissed the case for lack of jurisdiction based on the ________ doctrine. A) Sherman; act-of-state B) Sherman; commercial impracticability C) Clayton; substantial performance D) Clayton; frustration of purpose
Consider the manufacturer of a solar lighting system. Identify who the key partners might be. Could some activities be outsourced? Who would you negotiate with to modify your BMC?
What will be an ideal response?