When Anheuser-Busch ran an advertising campaign featuring the slogan, "Know when to say when," it was using
A. competitive advertising.
B. public relations.
C. product advertising.
D. public service awareness.
E. advocacy advertising.
Answer: E
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Helmers Corporation manufactures a single product. Variable costing net operating income last year was $85,000 and this year was $101,900. Last year, $31,700 in fixed manufacturing overhead costs were released from inventory under absorption costing. This year, $12,000 in fixed manufacturing overhead costs were deferred in inventory under absorption costing.What was the absorption costing net operating income last year?
A. $89,900 B. $85,000 C. $116,700 D. $53,300
Pop Soda Co. wants to increase sales of its existing carbonated drinks by making them more convenient, so it's making the drinks available at more stores in its present areas. This is an example of
A. differentiation. B. product development. C. market penetration. D. market development. E. diversification.
Activating an internal force within employees is the process of:
a. attitude adjustment b. morale c. motivation d. equity theory e. reinforcement
Fact Pattern 29-2BGeneral Leasing Company (GLC) buys equipment for use as inventory, borrowing $1 million from Helpful Finance Corporation for a security interest in the equipment. The next day, GLC borrows $500,000 from Interstate Bank, also for a security interest in the equipment. GLC defaults on both loans.Refer to Fact Pattern 29-2B. Suppose that Helpful perfects its security interest when GLC takes possession of the equipment. In that circumstance, the party with priority to the collateral on GLC's default would be
A. GLC. B. Helpful and Interstate proportionately. C. Helpful only. D. Interstate only.