Your research strategy in generating excellent ideas and supporting material for your speech begins

with assessing your personal knowledge.

Indicate whether the statement is true or false


TRUE

Communication & Mass Media

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"Next time you witness an accident, you'll know what to do and how to help" is a good example of a relevant purpose statement

Indicate whether the statement is true or false

Communication & Mass Media

Without the support of good evidence, your audience may be reluctant to accept your claims

Indicate whether the statement is true or false

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1.Secondary research showed that SVA at Belmont University was often confused with another campus organization. 2.SVA’s mission and values were shared via red, white, and blue support ribbons attached to information cards during the communication phase of campaign implementation. 3.In addition to the support ribbons, RWB successfully increased donations to SVA. 4.After the campaign, the level of awareness of SVA at Belmont University increased among both student veterans and civilian students. 5.The Cleveland Foundation developed a campaign to raise funds.

Communication & Mass Media

In an ad featuring a child with Down syndrome, an advertiser should refer to the child as:

a. A child with Down syndrome b. A Down child c. A disabled child d. A handicapped person

Communication & Mass Media