Why does communication essentially involve power?
What will be an ideal response?
A satisfactory answer would note that communication is a two-way process of sending and receiving a message whose purpose is for the sender to influence the receiver; a better answer would note that organizational communication seeks to shape the everyday language, symbols and beliefs in use in and about organizations and thus always concerns the social construction of reality. An outstanding answer would do all this plus provide data on a particular case where organizational communication ought to shape social reality powerfully.
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Rafael notices his research and development teammates are not getting along due to differences in work style. He suggests they participate in a 2-hr workshop on personality profiles and communication skills. Rafael is applying which type of leadership action?
A. external environmental B. internal relational C. internal task D. external conflict
What are systems are used to create the digital designs and then manufacture the products?
A. RFID electronic product code B. Makerspace C. Maker movement D. Computer-aided design/computer-aided manufacturing
Which of the following is an example of competing on quick response?
A) A firm produces its product with less raw material waste than its competitors do. B) A firm offers more reliable products than its competitors do. C) A firm's products are introduced into the market faster than its competitors' products. D) A firm utilizes its capacity more effectively than its competitors do. E) A firm advertises more than its competitors do.
Because of the perceived objectivity of the source, which element of the promotional mix is usually regarded as most credible?
A. publicity B. advertising C. packaging D. direct marketing E. sales promotion