This pyramid was developed by a psychologist who suggests that people are motivated to try to satisfy their needs-some of these needs may be more intense and basic than others

A) Elaboration Likelihood Model
B) Maslow's hierarchy of needs
C) Monroe's motivated sequence
D) Cognitive dissonance theory


B

Communication & Mass Media

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Your __________ plan generally begins as you answer several questions

Fill in the blanks with correct word

Communication & Mass Media

Persuasive presentations change only audience opinions and not

audience behaviors. Indicate whether the statement is true or false

Communication & Mass Media

Arthur was chosen by his department to represent them during negotiations with management about the new long work hours that have been imposed on everyone

During negotiations, however, Arthur decided to support management's decision to have employees work overtime, and subsequently, he forced the employees to agree to this verdict. In a follow-up meeting, the team removed Arthur from the position. Which power was given to him by the employees, and why was he removed from the position? a) Legitimate power; because he was using coercive power over the employees b) Referent power; because he was using legitimate power over the employees. c) Coercive power; because he was using referent power over the employees. d) Reward power; because he was using referent power over the employees.

Communication & Mass Media

The theory that some people exert less effort when working in groups than when working alone is called __________

a) group orientation b) social loafing c) groupthink d) social bonding

Communication & Mass Media