Which of the following statements is false:

A) Social Roles are generalized guidelines for how to act and see one's self
B) Social Roles are learned
C) Everybody started whole and then we are socialized through communication
D) Our sense of self-concept is tied to what any of our roles


Answer: D) Our sense of self-concept is tied to what any of our roles

Communication & Mass Media

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Early technologies for time-shifting your television viewing required you to record and later playback programming, a newer time-shifting technology in which you don't have to record is

A) Betamax. B) dynamic video C) My-TV. D) video-on-demand.

Communication & Mass Media

Assuming that someone is an expert on a topic just because he or she is a celebrity is an

example of ________. A) appeal to misplaced authority B) bandwagon fallacy C) either-or fallacy D) non sequitur

Communication & Mass Media

Can be similar to a case study, although field observation is usually the central method used, but the name is often misused as a synonym for qualitative research in general

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

Which of the following correctly lists survey areas in order from largest to smallest?

a. DMA, Metro, NSI b. DMA, NSI, Metro c. Metro, NSI, DMA d. NSI, DMA, Metro

Communication & Mass Media