Eternal Friend, a family-owned manufacturer of pet caskets, has grown exponentially over the last few years. However, they are having difficulty in preparing for future growth
The only information system used at Eternal Friend is an antiquated accounting system. The company has one manufacturing plant located in Arkansas, and three warehouses, in Arkansas, Delaware, and California. The Eternal Friend sales force is national, and Eternal Friend purchases most of its raw materials from a single overseas supplier. You have been hired to recommend the information systems Eternal Friend should implement in order to maintain their competitive edge. However, there is not enough money for a full scale, cross-functional enterprise application, and you will need to limit the first step to a single management level. What will you choose, and why?
A TPS, as this is the basis of business systems and used to keep day-to-day operations running smoothly. A TPS will help to keep production costs low while maintaining quality, and can be used for communicating with other possible vendors. The TPS would later be used to feed MIS and other higher level systems when they are installed.
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A) second-market discounting B) penetration pricing C) competitive pricing D) periodic discounting
A successful CRM program is expected to help a company achieve all of the following EXCEPT ________
A) provide higher levels of customer service B) develop deeper customer relationships C) create offers tailored to meet specific customer requirements D) understand the competition better E) pin-point high-value customers and cross-sell products
Which of the following is a continental model country with some signs of moving toward the Anglo-Saxon view?
a. Germany b. France c. Canada d. Japan
A restaurant is faced with the challenge of communicating to its employees a significant change in service and style. Which method is LEAST effective for communicating this change?
a. Inform employees directly that they must accept the change. b. Emphasize reasons the changes were made. c. Explain the employees' important role in implementing the change. d. Emphasize the benefits employees gain from the change.