In her introduction to a speech on the flu virus, Imani lets the audience know about her doctorates in medicine and microbiology. In terms of the three components of ethos, this is an example of
A. credibility.
B. goodwill.
C. wisdom.
D. virtue.
Answer: C
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Except for major tragic events – e.g., 9/11 or Hurrican Katrina – that trigger sudden changes in public opinion, mass media effects on opinion are gradual and hard to study conclusively
Indicate whether this statement is true or false.
Tubbs defines small group interaction as "the process by which three or more members of a group exchange verbal and nonverbal messages..." What is the last part of this definition?
A. in an attempt to influence one another B. interdependently C. in a structured fashion D. in a timely fashion
"When I am finished with my presentation, the audience will testify that ghosts exist." This is an example of a(n) __________.
Fill in the blank(s) with the appropriate word(s).
A(n) ____________________ statement is important to include for both informative and persuasive messages
Fill in the blank(s) with correct word