A newspaper reporter is writing a story on a peace march during which two local landscapers were accidentally killed when police were shooting at a bomber. What kind of lead would best be suited for this story and why?

a) Blind lead, as the people who died in the crossfire were not well known

b) Direct access lead, as speaking to the readers directly would be the best way for the reporter to tell about the deceased without losing focus of the story

c) Summary lead, as giving all the information about the incident would make sure that no important aspect of it is left out

d) Question lead, as it would be the best way to put the police in the spotlight and ask them the reason for their conduct, which lead to the death of two civilians


ANS: a

Communication & Mass Media

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