Which of the following statements about services is true?
A. Service jobs are low paying and menial.
B. Service is a necessary evil for manufacturing firms.
C. Service production is labor intensive and low in productivity.
D. A service economy produces services at the expense of other sectors.
E. Marketing and managing services presents issues and challenges not faced in manufacturing and packaged goods companies.
Answer: E
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a. total stockholders' equity. b. net revenues. c. net earnings. d. total current assets.
Generation Xers, who were born between 1965 and 1981, share the childhood experiences of higher parental divorce rates, recession, and corporate downsizing. They tend to care about the environment and value experience
Generation Xers make up a ________. A) subculture B) social class C) social network D) life stage E) lifestyle
Which of the following is the BEST introduction of a product or service in a sales message?
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What are the three main types of sentences? Explain the level of emphasis achieved in each type