Spring Supermarket gives its customers VIC (very important customer) cards, which give customers additional discounts on certain products and notifications of special, customer-only sales. In addition, customers can accrue points each time they present their cards while making a purchase. These points can be used to purchase cookware, dishes, and other similar hard goods. Spring Supermarket is using a
A. customer rewards contest.
B. subsidized program.
C. self-liquidating promotion.
D. loyalty program.
E. bonus program.
Answer: D
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When surveyed about the behavior of managers, employees reported which of the following as the most common unethical behaviors witnessed?
a. sexual harassment b. blaming mistakes on others c. theft or falsifying expense reports d. not keeping promises
Jill, a computer repair technician says, to the customer: "What did you do to this computer to make it malfunction like this?"
Identify the sender's communication ego state: as
1. CP - Critical Parent
2. SP - Sympathetic Parent
3. NC - Natural Child
4. AC - Adapted Child
5. A - Adult
All assets that will not be converted to cash or used up within the business's operating cycle or one year, whichever is greater, are called ________
A) long-term assets B) fully depreciated assets C) current assets D) current liabilities
Nordic Travel Retail Group (NTRG) Chairman Erik Thomsen, speaking at the Nordic Travel Retail Seminar said, "Travel retail is all about great brands in a great environment. Our sector is no longer an isolated channel that consumers, as well as politicians, only become aware of when accompanying their families on annual summer holidays or enjoying city breaks or weekend cruises. The reality is that quite simply, if we choose to keep our distance and focus narrowly on products and customers, others will set the agenda and leave us at the mercy of the political process." He continued by saying, "We should not only take climate change seriously, but also ensure that our consumers know we do." Thomsen is calling for his industry to engage in:
A. enhanced philanthropy B. progressive sustainability C. proactive social responsibility D. protecting adjacencies E. increased social consensus