Marketers use cause-related marketing for the following reasons, except:
A) help develop stronger brands
B) help move consumers toward brand loyalty
C) encourage consumers to switch brands
D) increase the level of brand parity
D
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The review of audit working papers by the audit partner is normally completed:
A. Immediately as each working paper is completed. B. Near the completion of the audit. C. After issuance of the audit report, but prior to required subsequent event review procedures. D. Prior to year-end.
Fraud occurs only when there is reliance on a statement of opinion
a. True b. False Indicate whether the statement is true or false
Which of the following statements is correct?
A. One nice feature of dividend reinvestment plans (DRIPs) is that they reduce the taxes investors would have to pay if they received cash dividends. B. Empirical research indicates that, in general, companies send a negative signal to the marketplace when they announce an increase in the dividend, and as a result share prices fall when dividend increases are announced. The reason is that investors interpret the increase as a signal that the firm has relatively few good investment opportunities. C. If a company wants to raise new equity capital rather steadily over time, a new stock dividend reinvestment plan would make sense. However, if the firm does not want or need new equity, then an open market purchase dividend reinvestment plan would probably make more sense. D. Dividend reinvestment plans have not caught on in most industries, and today about 99% of all companies with DRIPs are utilities. E. If a company offers a dividend reinvestment plan, almost all of its shareholders enroll in the plan.
While operating leverage results only in a magnification of returns, financial leverage results only in a magnification of risk
Indicate whether the statement is true or false