Public relations provides a generally mediocre return on investment (ROI) of about 85 percent
Indicate whether this statement is true or false.
FALSE
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Intimate distance is appropriate for highly personal communication encounters
Indicate whether the statement is true or false
Ralph found an excellent source for his speech on organic gardening, and used the author's scientific evidence on earthworms and ladybugs in his speech outline. Is this ethical?
a. No; this is unethical because it is patchwork plagiarism. b. No; this is unethical because Ralph is not an expert in organic gardening. c. Yes; this is ethical as long as Ralph accurately states the information. d. Yes; this is ethical as long as Ralph cites his source orally within the speech.
What are the two types of testimony? How do they differ? How might you evaluate each?
What will be an ideal response?
The ability to distinguish between the signal and the noise in a message is called:
a. field independency b. signal differentiation c. crystalline intelligence d. fluid intelligence