Sentiment analysis is also known as ________ mining.

Fill in the blank(s) with the appropriate word(s).


opinion

Sentiment analysis, also known as opinion mining, is the analysis of theĀ feelingsĀ (attitudes, emotions, and opinions) behind the words, using natural language processing tools. It is a way to measure the tone of the conversation-is the person happy, annoyed, or angry?

Business

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________ is a subscription-based retailer using predictive marketing and Big Data.

A. Macy's B. Stitch Fix C. Dell D. Lands' End

Business

Regardless of how important planning a public relations campaign is, the public relations function is assessed primarily in terms of actions, performance, and practice

Indicate whether the statement is true or false

Business

A narrative example is:

a. a comparison b. a story c. both of the above d. none of the above

Business

When evaluating projects using NPV approach, ________

A) projects having lower early-year cash flows tend to be preferred at higher discount rates B) projects having higher early-year cash flows tend to be preferred at higher discount rates C) projects having higher early-year cash flows tend to be preferred at lower discount rates D) the discount rate and magnitude of cash flows do not affect the ranking by NPV approach

Business