Which of the following statements by a U.S. president best reflects a micro view of marketing?
A. "Tourism firms should advertise more to attract more international visitors."
B. "Next year my administration will spend 75 percent more on domestic security."
C. "With interest rates low, many young people can now afford to buy a new home."
D. "In the U.S. we have a better choice of products than in any other country."
E. "A tax cut will give consumers more spending money."
Answer: A
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Ballpark has 61,000 shares of $16.00 par common stock outstanding. Ballpark announces a stock split of 4-for-1. What is the effect of the split?
A) par stays at $16.00; total shares increase to 15,250 B) par drops to $8.00; total shares stay at 61,000 C) par drops to $4.00; total shares increase to 244,000 D) par goes to $64.00; total shares increase to 244,000
Which of the following options is most likely to be used for reaching potential audiences you can't yet identify?
A) Group meeting B) Email C) Telephone D) Blog E) Text message
Adjusting entries never affect a business's cash account.
Answer the following statement true (T) or false (F)
James offers to sell four acres of land to Jennifer for $8,000 and further offers to keep the offer open for one month if Jennifer will pay him $100 for the privilege. Jennifer pays James $100. Which statement describes the payment of $100?
A) An implied in fact contract has been formed. B) A unilateral contract has been formed. C) This is a formal contract. D) This is an option contract.