When a persuasive message involves careful consideration of the arguments, this process is called:

a. central route
b. peripheral route
c. cognitive route
d. heuristic
e. good


Ans: a

Psychology

You might also like to view...

On the fifth edition of the Stanford-Binet test,

a. mental age is no longer used to calculate IQ. b. chronological age is no longer used to calculate IQ. c. no IQ score is calculated. d. there is a "cultural-balance" scale that equates children who have been raised in different cultures.

Psychology

A person lacking central coherence ____

a. processes information in bits and pieces but fails to see the big picture b. does not understand others' mental states c. cannot coordinate left and right body movements d. fails to understand social hierarchies

Psychology

According to Freud, guilt is most closely associated with

A. reality anxiety. B. neurotic anxiety. C. moral anxiety. D. performance anxiety.

Psychology

Concerning cocaine, which of the following statements is FALSE?

a. At the turn of the 20th century, dozens of nonprescription potions and cure-alls as well as Coca-Cola contained cocaine. b. A person who stops using cocaine experiences heroin-like withdrawal symptoms. c. First-time users of cocaine risk having convulsions, a heart attack, or a stroke. d. Three out of four cocaine abusers who remain in treatment do succeed in breaking their coke dependence.

Psychology