What is a component lifestyle? Describe how a college student follows a component lifestyle. Use specific examples.
What will be an ideal response?
Component lifestyles mean that U.S. citizens are choosing products and services that meet diverse needs and interests rather than conforming to traditional stereotypes. Component lifestyles increase the complexity of consumers' buying habits.
Although the stereotypical student adopts a "student lifestyle" and makes purchases related to this lifestyle (textbooks, school supplies, pizzas, and so on), each student may also purchase according to alternative lifestyles. These may include hobbies, outside jobs, a family situation, or other interests. The student may also be a gourmet cook, fitness enthusiast, skier, or computer buff.
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A) constant sum scale B) life-style inventory C) semantic differential scale D) synthetic action/ information/ online format E) origin scale
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a. J. D. Power b. Consumer Reports c. organizational managers, when they design the experience in the first place d. the guest
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a. The effects of the flu b. How to prepare for a job interview c. Why public schools should provide free lunches to all students d. How a smartphone works
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A. employer B. organization C. management D. employee