The set of environmental forces that consists of the demographic characteristics of the population and its culture is referred to as
A. economic forces.
B. social forces.
C. market forces.
D. cultural forces.
E. consumer forces.
Answer: B
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Which theory states that individuals in groups look to others to learn appropriate behaviors and attitudes?
A. The labeling theory B. The differential association theory C. The rational choice theory D. The social learning theory
Which of the following are common brainstorming session guidelines?
a. Freedom of expression. b. Respectful communication. c. Suspension of criticism. d. All of the above.
Answer the following statements true (T) or false (F)
The SEC prohibits consolidation of a subsidiary company unless majority ownership exists.
The data analysis technique that uses sophisticated algorithms to try to determine the future actions of customers is called
A. recency-frequency-monetary analysis. B. customer segmentation analysis. C. demographic value analysis. D. predictive modeling. E. lifetime value analysis.