Factors that influence the pricing decision are only external in nature
Indicate whether the statement is true or false
False
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Eunice buys a worm farm. She plans to sell a small carton of worms to people who want to fish for $3. Her fixed costs are $1,201, and her variable cost for each carton sold is $.75. How many cartons of worms does Eunice need to sell to reach her break-even quantity?
A. 2712 B. 400 C. 534 D. 321 E. 888
To be relevant in decision making, cost or revenue information must be future-oriented and must not differ between the alternatives.
Answer the following statement true (T) or false (F)
Erwin Plumbing Materials Company has a sales office that sells water pipes to construction companies. The sales office is a revenue center and prepares a monthly responsibility report. The partially completed responsibility report is provided.
The company uses management by exception to address flexible budget variances. On which product type would the company first focus?
A) 40 inch
B) 36 inch long
C) 36 inch short
D) 32 inch
Which of the following statements about the lifetime value of a customer is true?
A) CRM helps companies identify their customers' lifetime value. B) All customers have the same lifetime value. C) A customer's lifetime value is easy to calculate. D) A company can either increase customer share or a customer's lifetime value, but not both. E) The value of the customer is related to the value of the brand.