Which of the following is not consideration?
a. A return promise.
b. Refraining from exercising a legal right.
c. Acceptance of a gift.
d. Acting in response to a unilateral offer.
c
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If you are looking for de?nitions of terms, current statistical data, or demographic pro?les, you would most likely use
A) reference materials B) periodicals C) the World Wide Web D) books
The Equal Credit Opportunity Act (ECOA) provides that
A) minorities and women be given special consideration in granting credit. B) individuals cannot be denied credit because of gender or minority status. C) the Federal Government guarantees loans made to minorities and women to encourage lending by financial institutions. D) financial institutions must meet a federal quota for loans to minorities and women, or lose federal deposit insurance protection.
Regarding product life cycles, good marketing managers know that
A. any product modification results in a new-product life cycle. B. a firm's product can be withdrawn before its related product life cycle is over. C. any new brand must start off in the market introduction stage. D. product life cycles cannot be extended. E. All these answers are correct.
Which theory of the term structure proposes that bonds of different maturities are not substitutes for one another?
A) Market segmentation theory B) Expectations theory C) Liquidity premium theory D) Separable markets theory