Choose the correct statement regarding Internet advertising
a) The first attempts to monitor web page traffic consisted of software programs that measured the number of banner ads and the speed of server
b) As of 2002, the two most visible organizations that measure the Internet audience are Nielsen/net and Arbitron
c) Reliable data on who is looking at web pages and banner advertising are important for advertisers because they are reluctant to invest money on net advertising without such data.
d) Internet ratings firms face a difficult problem in buying ratings software
B
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The study of communication by smell is known as ______.
A. chronemics B. haptics C. oculesics D. olfactics
Which of the following is a false statement regarding recording a narration?
a) narrations cannot be paused during recording b) narrations can be created for presentations displayed in kiosks c) powerpoint records the amount of time it takes you to narrate each slide d) voice narration takes precedence over any other sounds during playback
When Ismat interviewed for a sales rep position, she was rejected because her company has a policy against hiring anyone over 60 years of age. This is an example of ________ ageism
A) stereotype. B) linguistic C) institutional D) individual
Which of the following could be an obstacle to the achievement of goals in the interview?
a. an uncomfortable setting and inconvenient time for the interview b. sufficient preparation by the interviewer c. the interviewee talking enthusiastically d. a willingness to contribute on the part of the interviewer