__________ appeals are appeals to your listeners' feelings, needs, desires, and wants, and are extremely powerful in persuasion

a) Emotional
b) Logical
c) Rational
d) Ethical


Answer: a

Communication & Mass Media

You might also like to view...

By ________ grade, 50-80% of girls say they want to lose weight

a. fifth b. ninth c. third d. first e. seventh

Communication & Mass Media

Explain the six generally available strategic resources for persuasive speakers. What are they and

how do they promote persuasive purposes? What will be an ideal response?

Communication & Mass Media

When you use language incorrectly, you risk undermining your credibility

Indicate whether the statement is true or false

Communication & Mass Media

Which statement below about M-time and P-time cultures is INACCURATE?

A. Currently the world has more P-time than M-time cultures. B. Reflecting their Chinese heritage, Singapore and Hong Kong have P-time cultures. C. A person from an M-time culture may feel uncomfortable in a P-time culture because events do not start on time and people are comfortable showing up late. D. People in M-time cultures prefer to conduct business in private places, while those in P-time cultures prefer public places.

Communication & Mass Media