KP Inc. is a software company based in California and is part of the Association of Software Companies (ASC), a local interest group. Which of the activities represents a direct strategy to exert influence?
A. ASC collects $10,000 and donates it to the local 10K health marathon.
B. A representative from the ASC is sent to Washington to convince officials about stricter laws on copyright infringement of software.
C. KP Inc. organizes a conference on software piracy for all software companies in California.
D. ASC arranges for an awareness campaign on software piracy through television commercials which is scheduled to be aired during the Super Bowl.
E. KP Inc. launches a series of print as well as radio advertisements for its new anti-virus software.
B
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