Promotion is composed of personal selling, advertising, publicity, and sales promotion.
Answer the following statement true (T) or false (F)
True
Promotion includes personal selling, mass selling (advertising, and publicity), and sales promotion. It is the marketing manager's job to blend these methods of communication.
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Which of the following is NOT an area of responsibility for a logistics manager?
A) information B) storage location C) marketing D) inventory E) production
Stocks that pay large cash dividends on a regular basis are called:
A. Small capital stocks. B. Growth stocks. C. Large capital stocks. D. Mid capital stocks. E. Income stocks.
The major attraction of instant messaging (IM) in business is real-time communication with colleagues anywhere in the world as long as a cell phone signal or a Wi-Fi connection is available
Indicate whether the statement is true or false
_____ is the process of categorizing or labeling people on the basis of a single attribute.
A. Cognitive dissonance B. Stereotyping C. Machiavellianism D. Inducement E. Negative emotionality