Which of the following best describes content marketing?
A) Posting interactive content
B) Posting up to the minute content such as delays
C) Posting product availability
D) Posting educational content
E) Posting responses to customer questions
Answer: D
Explanation: D) Businesses can also provide educational content that customers and potential customers will value, a technique known as content marketing.
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The following information is from the December 31, 2018 balance sheet of May Corporation.
What was the total paid-in capital as of December 31, 2018?
A) $736,000
B) $996,900
C) $913,000
D) $888,000
The objective of segment profitability decisions is to identify the segments that have a negative segment margin so that managers can drop them or take corrective actions
Indicate whether the statement is true or false
The use of an international product structure
A. often has a group of managerial specialists in an international division, who have authority over the product divisions. B. has domestic product divisions responsible for the worldwide operations such as marketing and production of products under their control. C. helps to avoid duplication of area experts. D. represents a sharp move away from pre-export department times. E. often suffers from a duplication of product experts.
Franklin Street Manufacturing Franklin Street Manufacturing has the following cost information available for 2011: Direct materials used $10,000 Direct labor costs 25,000 Factory overhead 20,000 Marketing expenses 4,000 Administrative expenses 6,000 20,000 units were produced during the year out of which 19,000 units were sold for $10 each. Refer to the Franklin Street Manufacturing information
above. What is net operating income for 2011? (Ignore taxes) A) $127,750 B) $137,750 C) $125,000 D) $128,250