Zoe is preparing her argument by brainstorming about points she believes she should discuss. She is practicing the rhetorical act of ______.

a. invention
b. disposition
c. memory
d. discernment


a. invention

Communication & Mass Media

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Guided by Ernest Dichter's __________, automobile manufacturers in the 1950s filled car ads with suggestive phrasing and sexual innuendo to link automobiles and sex partners in men's minds

Fill in the blank with correct word

Communication & Mass Media

Julie listened to her friend to understand where she was coming from and did not judge or try to persuade her. In this case Julie is listening

a. passively. b. defensively. c. actively. d. intentionally. 10-2 True/False Questions

Communication & Mass Media

Differentiate between the steps a journalist must take to be objective and balanced and identify how the two in tandem are key characteristics of accuracy.

What will be an ideal response?

Communication & Mass Media

When we make ethical decisions, we do not have trade-offs

Indicate whether this statement is true or false.

Communication & Mass Media