The most important part of a bad-news letter is ________
A) a good buffer that starts the letter positively
B) the professional letterhead on which it is printed
C) a closing that ends the letter on a positive note
D) the section that explains the reasons for the bad news
D
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Random fluctuations in business are usually caused by factors well within management's control
Indicate whether the statement is true or false
A collection period equals _____
a. [(accounts receivable)/(net sales)] x 365 b. (accounts receivable)/(net sales) c. [(current assets)/net sales)] x 365 d. [(cash) + (accounts receivable)/(net sales)] x 365
Administrative agencies do not have to comply with the Due Process Clause of the U.S. Constitution when adjudicating cases of violation
Indicate whether the statement is true or false
The three elements of any IMC strategy are the consumer, the channels, and
A. the company. B. evaluation of the results. C. event sponsorship. D. the receiver. E. the product.