The PRIZM system identifies the overall demographic characteristics of people living in each __________

Fill in the blank with correct word


ZIP code

Communication & Mass Media

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Tobias used to think that all pastors spoke in booming voices and wore stiff collars every Sunday, but after playing golf with the pastor of his local church, he sees the man as a friendly and casual individual. Tobias’s traditional view changed as he encountered a contemporary counter-example, serving as an example of the _____ dialectic.

Fill in the blank(s) with correct word.

Communication & Mass Media

When Don, who is an openly gay man, meets Mehmet, Mehmet automatically assumes that Don

must also know Rick, Mehmet's gay residence-hall director. Mehmet's tendency to assume that Don and Rick would probably know each other can be described as A) sexist. B) polarization. C) non-evaluative language. D) heterosexist.

Communication & Mass Media

An important reason to do research is ________

A) you will have added confidence B) your audience is more likely to listen C) you will gain the audience's respect D) all of the above

Communication & Mass Media

You are acting unethically if you state in a speech information that you got from an interview or published source and do not explain to your audience where you got the information

Indicate whether the statement is true or false.

Communication & Mass Media