Hermanett is an annual lifestyle magazine that only covers adventure sports. The magazine targets single men and women who love adventure and lists every year's top spots for adventure sports. Therefore, Hermanett's subscribers are from a niche category of adventure enthusiasts.In the context of consumer market segmentation, which of the following types of market segmentation doesHermanettmost likely follow?
A. Psychographic segmentation
B. Product-use-based segmentation
C. Customer-based segmentation
D. Geographic segmentation
Answer: A
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Tommy Sanchez receives an annual salary of $62,000 . His employer agrees to pay him a 6 percent commission on all sales during the year in excess of $300,000 . Tommy's sales for the year total $357,000 . Tommy's total earnings are
a. $62,000 . b. None of the answers listed c. $65,420. d. $57,000 .
Several factors can create intense rivalry among firms. These factors include all of the following factors except:
A) firms focus on market share at the expense of others. B) firms feel pressure due to fixed costs and produce at full capacity. C) lack of differentiation in products and services. D) upward pressure on prices and profitability. E) absence of switching costs for customers.
What are several advantages of shipping by truck?
What will be an ideal response?
Sellers are required to take precautions against every conceivable misuse of a product
Indicate whether the statement is true or false